This email may contain affiliate links, emojis, and nerdiness. FREEBIES | SERVICES | SHOP | EDUCATION | STUDENT LOGIN Hi Reader, You know those full-circle moments in business that make you stop and think, âWow, this is exactly where Iâm meant to be?â Thatâs exactly how I felt when I finally got to meet Lauren from Salted Pages at Spark 2024 in Arizona. I was teaching designers all about optimizing product pages for conversions (because, letâs be real, too many shops are leaving money on the...
about 1 month ago â˘Â 3 min read
This email may contain affiliate links, emojis, and nerdiness. FREEBIES | SERVICES | SHOP | EDUCATION | STUDENT LOGIN Hi Reader, If youâre thinking about launching an online shop but feel stuck choosing between Showit and Shopify⌠you are not alone. This is hands-down one of the most common questions I get! And picking the wrong platform? It can cost you time, money, and a whole lot of frustration. So, Iâm breaking it all down in this featured episode of The Inspired Brew podcast â so you can...
about 2 months ago â˘Â 2 min read
This email may contain affiliate links, emojis, and nerdiness. FREEBIES | SERVICES | SHOP | EDUCATION | STUDENT LOGIN So, Reader, you know when you're picking a new outfit, and you suddenly realize that the right shade of blue can make all the difference? Or black in my ever so monochromatic closet⌠đ
Yeah, that's kind of how I feel about choosing colors for a brand. It's not just about randomly picking pretty colors from a mood board. It's about finding those perfect hues with the right...
over 1 year ago â˘Â 3 min read
This email may contain affiliate links, emojis, and nerdiness. FREEBIES | SERVICES | SHOP | EDUCATION | STUDENT LOGIN "Are digital products really passive?" This is something I often hear from other creative entrepreneurs, Reader. "Aren't digital products a set-and-forget source of income?" The short answer: Not quite. đ
As a web designer who works with shops every day, I have some insider insights for you. The much longer (and much more helpful) answer? While digital products can indeed...
over 1 year ago â˘Â 4 min read
This email may contain affiliate links, emojis, and nerdiness. FREEBIES | SERVICES | SHOP | EDUCATION | STUDENT LOGIN Hi Reader, I was waiting for my tea to brew and had a thought â when was the last time you took a good, hard look at your Unique Selling Proposition (USP)? You know, that one thing that sets you apart from all the others? It's like your secret sauce. And trust me, eeeeeveryone loves a good sauce. Now, I'm a big fan of real, tangible examples. Why? Because abstracts are, well,...
over 1 year ago â˘Â 2 min read
HOME // SERVICES // SHOP // EDUCATION // LOGIN âProgress isnât linearâ Youâve probably heard it, right Reader? Well⌠Seems like I needed a reminder and here it is, to remind you too that all youâre doing right now is more than enough. (You should probably also write that down somewhere.) My point? I believe in you and I know growing your business can feel scary, and not gonna lie sometimes kinda lonely. So I just wanted to spread a little cheer and encouragement your way. đ Ainât it rad how...
over 1 year ago â˘Â 2 min read
HOME // SERVICES // SHOP // EDUCATION // LOGIN Hi Reader, Today was a day of planning â aka I got to sit down and map out what holiday changes are coming to some clientsâ shops UX. All with the intention of boosting those numbers for whatâs left of the year. đ° Are you also getting that tingling feeling of excitement as we approach Black Friday, Cyber Monday, and the entire holiday season? You're probably brainstorming ways to create fresh offers, or maybe repackaging your existing ones, all...
over 1 year ago â˘Â 3 min read
HOME // SERVICES // SHOP // EDUCATION // LOGIN Hi Reader, We just had a week of being on hurricane âwatchâ, then âwarningâ (cuz apparently there are stages, and it escalates). And of course â we had 5 quakes on the heavy rain day. San Diego is getting wild⌠but aside from my extra soaked patio and a couple of power surges, all good. I had time to organize some things in the office and I found old files, designs, and emails⌠It got me reflecting on how much things change and how much Iâve...
over 1 year ago â˘Â 2 min read
HOME // SERVICES // SHOP // LOGIN Hi Reader, I hope this email finds you in the midst of a creative brainstorm or, at the very least, sipping a delicious cup of tea (or coffee, you do you). â I've just published an update to one of my most popular blog posts that I think you'll find as exciting as a fresh box of crayons (remember that smell? Ah, nostalgia). It's all about branding - but not the stuffy, corporate kind. No, this is about the kind of branding that makes your business pop,...
almost 2 years ago â˘Â 2 min read